Project Description
Permanent WOW display designed for the Coca Cola’s in store summer activities dedicated to music and teenagers. We designed the multi-material display to look like real maxi headphones and to create great effect in store with its size.
The headphones can be enlarged to fit one or two pallet space; they are also provided with interchangeable communication elements to be reusable in store for new and different campaigns.
Winner of Permanent POP category – RI Smart Retail Award 2021